How Bong Joon-ho’s “Parasite” (2019) succeeded globally

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Bong Joon-ho’s Parasite (2019) ranks alongside Roberto Benigni’s Life is Beautiful (1997) and Ang Lee’s Crouching Tiger, Hidden Dragon (2000) as one of the most commercially successful international features in the United States. (Image Courtesy: The Daily Targum).

Thanks to a positive social media reaction, word-of-mouth recommendations, as well as the filmmaker’s niche audience, Bong Joon-ho’s Parasite (2019) is the rare foreign release to become a hit in the United States, according to Rutgers University’s The Daily Targum. Set in contemporary South Korea, the conflict in the film arises between two families on opposite sides of the income gap and the ways in which prestige, money, and education pose as obstacles in the struggle for capitalistic status and prosperity. The thematic relevance of this narrative to viewers around the world, in addition to the praise the movie has garnered for its visuals and storytelling, have all contributed to its Golden Globe for Best Foreign Language Film, with some critics calling it the greatest picture of the year.

Author: Hunter Goddard

A jack of all trades, Master of Arts, in multimedia content creation and marketing. I'm developing my blog site, Suspension of Disbelief, into a collection of daily short-form news posts about the industry and craft of writing as well as flash essays where I leave the world a more beautiful place than I found it, with a talent for creative nonfiction where other artists wield a paintbrush or a musical instrument instead. Here, you will find the facts of life aestheticized into the plot points of your next favorite dramatic narrative.

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